Released on = July 4, 2007, 1:39 pm

Press Release Author = Eunice Charles

Industry = Consumer Services

Press Release Summary = MCFIII offers Artificial Intelligence software for the DIY
Big box industry. We offer revenue-generating, cost cutting tools to the Home
improvement Industry with effective learning experiences based on everyday,
real-life needs

Press Release Body = FOR IMMEDIATE RELEASE

New Artificial Intelligence tool for the DIY and BIG Box industry to cut labor cost
while aiding your customers


LOS ANGELES, CA, July 9, 2007 -MCFIII Corporation, the leader in Artificial
Intelligence software for the DIY Big box industry today announced, language
independence to up-sell all of your customers as you solve their problems with
DIY-ExpertbotT. With our revenue generating cost cutting Artificial Intelligence
D.I.Y software for the Home improvement, Industry, we help keep your customers happy
and buying.

We offer revenue-generating, cost cutting tools to the Home improvement Industry
with effective and engaging learning experiences based on everyday, real-life
needs.

\"The worldwide interest we have had on DIY-ExpertbotsTand other demos has been
overwhelming,\" said Scott McTyre, president of MCFIII, \"With so many worldwide
requests, we have decided to make it even easier for companies to try out our free
DIY-Expertbots demo. We are thrilled to see the interest in the sell-through
potential and dynamic mutli-language capabilities of DIY-ExpertbotsT, necessities
in this global market.\"

To the viewer, DIY-Expertbots looks like a real human on a standard web cam, helping
and communicating with the customer. Combining our Artificial Intelligence
technology with a video library of numerous shots with a live model, DIY-Expertbots
creates the realistic appearance of a live, real time interaction with a human
expert demonstrating on the other end.

DIY-Expertbots is a proven tool, with that \"human touch,\" able to create the very
realistic illusion that a client is actually interacting with a live do-it-yourself
expert. The bot can chat with them in a natural manner, demonstrate, and explain to
them anything needed. This can include answers to questions from \"What paint do you
recommend I use?\" to \"Can you show me again how you put that on?\"

\"After having started the billion dollar Voicemail, automated attendant industry
with TFLXT in 1988, I am very excited to help create the same revolution in the use
of Artificial Intelligence bots in many industries,\" continued President Scott
McTyre, \"This technology allows answers to the customer\'s questions and the ability
to up-sell them on other products or services. Whether the DIY-Expertbot is a
friendly cartoon, or has the trusted face of a corporate spokesperson, the focus is
on making the customer as comfortable and at ease with the experience as possible.
This interactive technology gives the customer the ability to get the interactive
answers they are looking for with their computer or cell phones at a moments
notice.\"

MCF III provides front-end solutions for companies who want \"the personal touch\" in
responding to their customers\' needs.

For further information and pricing contact Scott McTyre at: ScottMcTyre@MCFIII.com.
Please see http://diy.mcfiii.com for a free online demo and information.

About MCFIII Co
The MCFIII Co. provides leading edge A-I software to companies. Some industries we
deal with are the \'Do It Yourself\' Home improvement Industry, Language learning,
Embedded toy/dolls, Medical, Hollywood films and many more.
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Web Site = http://diy.mcfiii.com

Contact Details = Eunice Charles
MCFIII Co
10840 Fullbright Ave
Chatsworth, CA 91311
Phone: 1 818 804.5474
Email: PressRelations@mcfiii.com